The Unilever Bangladesh Limited, the country鈥檚 leading fast moving consumer goods company, in collaboration with Young Power in Social Action and Sunsilk, has taken a proactive stance in addressing the environmental crisis with the launch of the AwareWave campaign under its employee volunteering platform, Proyash.
Coinciding with the World Environment Day 2024, the pioneering campaign is engaging with 1000 students of 10 schools across Chattogram and Dhaka from June 2 to 6, said a press release issued on Wednesday.
The initiative aimed not just to educate but to empower the next generation in the fight against plastic pollution.
Under this campaign, employees of the UBL, including Zaved Akhtar, chairman and MD of the UBL, and its finance director Zinnia Huq, led charge at Sher-E-Bangla Nagar Government Girls High School in the capital.
Following the opening, the learning session unfolded into a series of enlightening topics, including the issue of plastic鈥檚 non-degradability, highlighting the requirement of waste management, the 3Rs of waste management and discussed practical ways students and teachers can contribute to effective plastic waste management in their daily lives.
To engage the brilliant minds, there was an interactive quiz time, where students answered questions on environmental conservation. Each correct answer was rewarded with a plant, symbolising a commitment to nurturing a greener future.
