
RFL Group has launched ‘Decent Tyre Upohar Utshob’, a campaign offering retailers and garage owners the chance to win prizes like ACs, TVs, and fridges, along with a guaranteed 50-taka cashback on Decent Tyre purchases.
The campaign, which began recently, will run until 30 April 2025.
Under the initiative, retailers and garage owners purchasing Decent Tyres of a specified value will receive scratch cards, enabling them to win prizes such as bicycles, wardrobes, and electric kettles.
The campaign aims to reward retailers while promoting high-quality tyres across the country. RN Paul, managing director of RFL Group, highlighted the importance of retailers in delivering quality products.
‘Retailers and garage owners play a key role in ensuring customers receive modern and reliable tyres. This campaign is our way of appreciating their efforts,’ he said.
Mohammad Allama Mursed Muneem, chief marketing officer, added, ‘This offer will boost customer confidence and create excitement among retailers.’
The event was attended by senior officials, including Md Mahmudur Rahman, chief operating officer of Rangpur Metal Industries Limited.