
IN BANGLADESH, the forms of address used in official settings are not merely ceremonial but deeply rooted in the historical and socio-political fabric of the nation. These linguistic conventions, significantly shaped by the legacy of British colonial rule, uphold hierarchical structures and define the power dynamics between governing authorities and the public. The reverence and deference embedded in these forms of address not only influence how leaders perceive their roles but also shape their interactions with citizens. While these expressions of respect can promote accountability and a paternalistic leadership style, they also risk fostering authoritarianism and creating a disconnect between leaders and the lived experiences of the populace. A critical examination of these addressing norms is essential for understanding their impact on governance and the leader-citizen dynamic in contemporary Bangladesh.
The forms of address used for public officials, political leaders, and opposition members significantly reinforce hierarchical power dynamics. Titles such as manoniyo prodhan montri (honourable prime minister), manoniyoÌýmontri (honourable minister), and the formal use of sir and madam foster a psychological distance between those in power and the public. This deference creates a perceived elevated status for leaders, leading to an internalised sense of superiority and unquestionable authority. Consistent use of these terms can centralise decision-making and diminish opportunities for open dialogue or critique, weakening the inclusivity and effectiveness of governance. The origins of this hierarchical system can be traced back to the British colonial era, when rigid social stratification and deference to authority were vital to maintaining control. Local elites, landlords and bureaucrats were addressed with titles such as nawab, raja or sahib, signifying their colonial administration jurisdiction. Although colonial rule has ended, the legacy of these linguistic hierarchies persists in modern Bangladesh, contributing to a disconnect between leaders and the citizens they serve. This historical continuity has reinforced entrenched power imbalances, underscoring the need for reform in addressing authority in governance.
Paternalistic forms of address in Bangladesh, often invoking familial imagery, shape how leaders view their roles as guardians of the nation. Terms like baba (father) and ma (mother) are commonly used in political discourse to position leaders as benevolent protectors responsible for the well-being of their people. While this perspective can inspire policies focused on vulnerable and marginalised groups, it often fosters a governance style where decisions are made unilaterally. Leaders who believe they know what is best for the population may make decisions without meaningful consultation, limiting public discourse and democratic participation. This paternalistic approach to governance has its roots in the British colonial administration’s ‘civilising mission,’ which positioned colonial rulers as benevolent forces guiding the local population. This hierarchical mindset persists today, reinforcing top-down governance models marginalising public input. While such leadership can drive social welfare initiatives, it also risks sustaining autocratic tendencies that limit meaningful democratic engagement. The top-down nature of this model prevents the public from engaging fully in governance decisions, reinforcing the belief that leaders know best without the need for critical input from the people.
In rural areas, traditional forms of address perpetuate patron-client relationships, with local leaders like the matobbar (village head) and government officials being addressed with titles that emphasise their authority in exchange for loyalty. This dynamic extends to the national level, where political figures expect deference and obedience from their subordinates. Such interactions foster a governance culture prioritising loyalty over competence, encouraging nepotism and favouritism. The continuous reinforcement of authority through deferential language also promotes a sense of entitlement among leaders, reducing their engagement with the broader public in decision-making processes. This patron-client system, inherited from the colonial era, hinders merit-based governance. During British rule, patronage networks were vital for maintaining control, with local elites granted privileges in exchange for loyalty. This legacy persists in post-colonial Bangladesh, where political leaders and officials still rely on personal networks to sustain power. These practices undermine meritocratic governance, contribute to corruption and prioritise personal alliances over the public good. The reliance on personal loyalty over competence continues to stifle the development of a genuinely democratic and inclusive political environment where merit is valued and accountability is demanded.
One of the most damaging effects of traditional forms of address in Bangladesh is the disconnect between those in power and the public’s needs. Leaders, surrounded by individuals who consistently defer to their authority, can become insulated from critical feedback and alternative perspectives. This isolation can lead to poorly informed policies that fail to address the population’s needs, as leaders rely on their inner circle for feedback rather than engaging directly with citizens. As a result, growing public dissatisfaction or emerging social challenges may be ignored until they escalate. Furthermore, this detachment fosters a culture of fear, where officials and subordinates are reluctant to challenge decisions, further entrenching ineffective governance practices. The continued use of colonial-era titles such as sahib, sir or madam — originally used to address colonial masters — perpetuates a sense of entitlement and superiority among leaders, making them more resistant to critique or democratic accountability.
To foster a more inclusive and participatory governance system, addressing the impact of these traditional forms of address is essential. Public officials should be addressed with neutral, professional terms such as Mr or Ms instead of overly formal titles. This can reduce the psychological distance between leaders and citizens, promoting a more egalitarian communication style. Leaders should encourage first-name or role-based addressing in community settings to reduce hierarchical barriers. This approach fosters closer connections with the public and enhances participatory governance. Also, public education campaigns should emphasise the importance of addressing leaders as equals in a democratic society. This will help reduce excessive deference and encourage citizens to engage critically with governance issues, making them feel empowered and integral to the governance process. Leadership training for public officials should focus on humility and public service. By shifting the mindset from authority to service, officials can better engage with citizens and remain connected to their needs. Official government communication should use inclusive language that frames leaders as public servants, not superior figures. This will encourage a partnership approach to governance, where citizens and leaders collaborate to address national challenges.
Bangladesh’s traditional forms of address, deeply rooted in cultural norms and colonial legacies, significantly influence leadership perceptions and governance practices. While these modes of address reinforce authority and foster a sense of protection, they also perpetuate hierarchical structures and autocratic tendencies. However, there is hope for a more democratic and participatory governance model. By balancing respect for its traditions with adopting modern governance principles, Bangladesh can move towards a future where neutral language, civic awareness and a culture of humility and service among leaders are the norm. These are essential steps in closing the gap between those in power and the public they serve, fostering a political culture rooted in accountability, transparency and connection with citizens.
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Dr Anita Jahid is an academic and researcher at Western Sydney University, NSW, Australia.